SparkesFly Prosperity Coaching for Women
Coaching with me is a calm, structured space where you can make sense of your relationship with money and build habits that support both your life and your business. We work with the emotional patterns that show up under stress, the practical financial systems that make money easier to manage, and the deeper question of what you want your money to make possible in your life. This is not therapy and it is not regulated financial advice about what to invest in. It is thoughtful, practical coaching for women who want money to feel less overwhelming, more manageable, and more aligned with their values.
This coaching is for self-employed South African women who work hard, care deeply and carry a great deal of responsibility. You may be an allied-health practitioner, a medical professional, a consultant, lawyer, creative, estate agent or run a specialised service business. You use your skills and education to earn your income, yet money often feels messy, anxiety-provoking, or something you keep putting off. You want clearer structure, better ways to manage irregular income, and the financial skills needed to run both your personal and business finances with confidence. You are not looking to be talked down to, lectured on "financial literacy" or judged for past choices. You want support, honest conversation, and practical tools you can apply in real life, not in theory.
In coaching we look at the emotional patterns that influence your decisions and the practical structure you need to manage money with more confidence. You learn to understand what drives your reactions under pressure, and you build simple, repeatable systems that support spending, better planning and calmer financial decisions. We work on:
understanding your money story and patterns
lowering money anxiety and avoidance
making values-based financial decisions
creating a spending and planning structure you can stick to
managing irregular income
building business and personal financial clarity
setting healthier money boundaries
setting weekly and monthly money habits that last
using money more intentionally in service of the life and business you want
This is a three-month coaching programme designed to help you build a calmer and more intentional financial life. It is not ad hoc coaching. We work together through six structured sessions, every two weeks, with practical assignments and WhatsApp support between sessions. The programme is focused and designed to create meaningful change in your relationship with money, the way you manage it, and the quality of the choices you make under pressure. The programme includes:
six 90-minute sessions over three months
free access to all workbooks and tools available in the shop and in development
comprehensive guide for each session for pre-reading and pre-work
practical worksheets and assignments to build new financial habits
support via WhatsApp during business hours as often as you need
personalised coaching based on your individual patterns and business context
tools you can continue to use long after the programme ends
progress tracking

To get a sense of the transformation my clients experience, I have created some 'mini-case studies' using pseudonyms to protect confidentiality.
Alison - who has very irregular income. Large contracts are paid often in one payment, and the income must tide her over for months. Sometimes those payments are delayed and that led to panic. She would bridge the gap with credit and overdrafts and then beat herself up about it.
Sara - who earns very well as an independent consultant but who had a strong aversion to managing her own money. She was afraid that if she did not start getting her hands dirty with her own finances, she was going to end up financially strapped when she got older.
Anna - who was at the top of her game professionally, but personally had let her financial affairs fall into disarray She needed help to clean her financial house and feel like she could be "the boss of her own money".
Hope - who was doing well in her business, but who battled with emotional spending and hidden debt. She was spending to feel included in her social circle, and then feeling guilt and regret afterwards. Hope had got herself into debt she couldn't see her way out of.
The programme fee is R 9 000 for three months at R3 000 per month. This is an intensive, personalised and immersive process. This coaching offers guidance for meaningful change and is suited to women who are tired of feeling stuck in the same patterns and need sustained change. If you want to build stronger financial foundations and shift habits that no longer serve you, this is a focused programme to consider. Spaces are limited because I work with a maximum of three coaching clients at a time so that each woman receives sufficient attention.
If this programme feels right for you, you are welcome to apply. I work with a small number of clients at a time and review each application personally. You will receive a reply within two working days.

Money Sparks are for self-employed professional women who don't have hours to read but want to feel more confident with their personal and business finances. Each issue offers one simple insight you can use right away, along with small, practical steps to try. I send these out roughly every three weeks in an ad hoc rhythm that fits real life.